A lifestyle magazine for members
Challenge
Increases in production costs made Diabetes UK look for more cost-effective ways to produce their quarterly, 68-page member’s magazine, Balance, without compromising on quality.
Solution
DMS’s significant buying power enabled us to produce the magazine at the same spec for a lower price. We also delivered added value for Diabetes UK by combining our editorial & production services with our skills in planning content that will appeal to Diabetes UK members and increase their propensity to donate.
Result
Print run four times a year, with readership c80k.
