Services

As a full-service agency, we can help you with every aspect of fundraising and not-for-profit marketing.

Strategy & Planning

  • Audience planning
  • Supporter journey planning
  • New product development and testing
  • Proposition development
  • Test & Learn planning

Creative

  • Cause, prize-led and legacy campaign creation
  • Full copywriting, art direction and studio service
  • Brand development and repositioning
  • Print, TV, social, web and OOH
  • Integrated campaign development
  • New product ideation

Production

  • Print management
  • Print buying
  • Premium buying
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I always look to DMS for support in developing fundraising ideas that truly work - whether for acquisition or retention. Their extensive experience with a wide range of charities means they bring a wealth of knowledge, and they’re always on hand to talk through ideas. They work across all channels, which is invaluable, as it means their recommendations are never biased. Over the years, they’ve become an extension of every team I’ve been part of, and I would not hesitate to recommend them.

Janelle WrightIndividual Giving Manager, Battersea Dogs & Cats
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DMS’s knowledge is second to none. They consistently bring creative ideas to the table and share insights into what is working well for other charities, which greatly supports my decision-making. I have always found them to be proactive, trustworthy, honest, and cost-effective, and they reliably work within agreed budgets.

Sofie FritzPublic Fundraising Manager, Dementia Carers
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IFAW has the privilege of working with DMS Agency for over 40 years, and in that time, they have become far more than a fundraising partner, they are a trusted extension of our team. Their proactive approach, deep understanding of our mission, and unwavering responsiveness have been invaluable as our organisation has grown, and our needs have evolved. What sets DMS apart is their ability to anticipate challenges, adapt strategies, and continually bring fresh, effective ideas to the table. Their support has played a significant role in our growth, and we truly consider them a key contributor to our long-term success. We are grateful for their commitment, expertise, and partnership, and we look forward to many more years of working together.

Robyn RineerDeputy Vice President, Direct Marketing, IFAW
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With DMS nothing ever feels too much trouble, and no question feels like a bad one. The DMS team’s willingness to explore various options, provide insight and recommendations based on sector wide knowledge and learning, and being transparent throughout the process, gives us confidence for the future as our strategy adapts. They are an extension of our fundraising family.

Emily BurleyDonor Relationship Team, The Gurkha Welfare Trust